“Concept Note: THE 1st AFRICA-EUROPE COFFEE BRANDS EXPO 2024”
Date: 24-26 October 2024
Location: Amsterdam (Venue to be announced in June 2024)
Objective:
Africa- Europe Coffee Brands Expo 2024 aims to create a dynamic platform for coffee consumers and enthusiasts, African coffee roasters, exporters, governments, industry professionals, and businesses to converge, collaborate and celebrate top coffee brands roasted in Africa. This expo intends to introduce European consumers to top African coffee brands, showcase innovations, value addition and sustainable processing efforts and diverse offerings within the African coffee industry.
Key Features
- Exhibition Hall:
- A curated exhibition featuring African coffee roasters, producers, equipment manufacturers and related suppliers.
- Interactive boots highlighting sustainable practices, speciality coffee varieties and state of the art technology in coffee processing.
- Coffee Tasting Zones:
- Dedicated areas for participants to experience a sensory journey through a wide range of coffee flavors and tastes.
- Africa’s top professional baristas conducting live demonstrations and workshops on the art of coffee brewing, coffee tasting and appreciation.
- Industry Insights:
- Panel discussions and seminars by renowned African coffee experts, producers, etc.,covering topics such as sustainable sourcing, market trends and the future of African coffee in the European and global coffee market.
- Networking sessions providing opportunities for knowledge exchange and business collaboration.
- Networking Events:
- Social events, including a welcome reception and networking dinner, fostering connections among participants.
- B2B matchmaking sessions for exhibitors and potential business partners/ investors.
- sustainability Corner:
- Dedicated area focusing on sustainable practices within the coffee industry, including eco-friendly packaging, waste reduction, and ethical sourcing.
Target Audience
- Coffee enthusiasts and consumers
- Coffee producers and growers
- African coffee roasters
- European Coffee distributors
- Coffee Shop owners and baristas
- Investors and entrepreneurs in the coffee industry
- Chambers of commerce and government representative
Partnerships and Sponsorships
Opportunities for strategic partnerships and sponsorships are available to enhance visibility and engagement for participating organizations.
Conclusion
The 1st Africa-Europe Coffee Brands Expo 2024 in Amsterdam aims at promoting value addition in the African coffee industry and to expose Dutch consumers to Africa’s top coffee brands, celebrate diversity in the industry, and provide a platform for collaboration and growth. Join us in this exciting journey to explore, taste, and connect with the best in the African coffee industry.
